Top Tips for Creating Better Live Content

Creating live content is something that most marketers won’t have much experience with. The big live streaming sites have only been around in the last year and so this is still very much an area where we are learning and honing our craft. Read More …

What Philosophers Tell Us About Stress

Epictetus, the Greek Stoic philosopher, is reported to have said, “Men are disturbed not by things, but by the views which they take of those things.” We would do well to remember this piece of sage wisdom when confronting the seemingly stressful realities of everyday life. How often do your views distort
your circumstances and introduce needless stress into your life? Read More …

Internet Marketing Basics – Spam Edition

Using the internet as a way to help you build your business, whether it’s an online or offline business, is an extremely cost effective technique. When it comes to mass email marketing you can literally reach hundreds of thousands of potential customers all with the click of a button and with very little overhead (just the price of your internet connection and website hosting costs). Read More …

The Top Benefits of Live Video for Marketers

Live video is currently an exciting topic among technologists and futurists and it’s widely expected that it will play a big role in the way we communicate online going forward. And for marketers, live video is also very exciting. Read More …

The Biology of the Stress Response

It is often the case that you have to understand something before you can effectively deal with it. An understanding of the biological processes involved in stress will assist you in identifying what is happening to you at each moment as you enter a state of stress. This understanding may enable you to
counteract the patterns of your stress response. If nothing else, you will see that you are only a human being responding to external events in a human way. Read More …

Internet Marketing Basics – Advertising

Most businesses have jumped on the train of internet marketing as they have discovered the value of cheap, targeted advertising compared to more traditional mediums. Not only that, but it offers many companies a much wider customer base than they could previously access. Read More …

The Top Live Streaming Services vs Facebook

Facebook Live is a relatively new platform that offers some amazing and incredibly exciting opportunities for marketers. But while Facebook Live is a new player, live streaming itself is not so new. In fact, several other live streaming services have been around for a while now and have been making big waves in the last year. Let’s take a look at what those platforms are and how they compare with Facebook. Read More …

The Basics of a Stress-Free Diet

The first connection between natural remedies and mental health was established when it was discovered that niacin cured pellagra. Since then, deficiencies in vitamins and minerals have been linked to all kinds of mental problems, including both stress itself and the proclivity toward stress. Even happy people can become depressed as the result of a niacin or folic-acid deficiency, reports Earl Mindell, author of The Vitamin Bible. Read More …

Internet Marketing Basics – Opt In 101

You will often hear people singing the praises of the internet when it comes to marketing a business. They will talk about the power to reach millions of people from all over the world by using email marketing. With the simple push of a mouse button they can have instant, and free, contact with thousands or millions of potential customers. Read More …

The History of Live Streaming

Live streaming is touted to be one of the ‘big new deals’ when it comes to digital marketing. There has never been something quite like this and the rate at which it has grown in even the first few months is quite remarkable. Read More …

Be Your Own Stress Therapist

Psychotherapists have many tools at their disposal for helping clients overcome stress and related issues. One of these tools is called rational-emotive behavior therapy (REBT), which used to be known as rational-emotive therapy (RET). This system of therapy was pioneered by Dr. Albert Ellis decades ago,
and today its principles and techniques are employed in the more mature system known as cognitive behavioral therapy (CBT). Read More …

Internet Marketing Basics – Making Money

Many people get into internet marketing thinking that there is one magical internet marketing tip that will make them a million dollars overnight. Yes, it is possible to make money on line, but it does not happen that quickly. Read More …