It doesn’t matter what you are trying to sell, the Internet is one of the best places to gain a following and build up a business beyond your wildest expectations.
The most important question to answer in any kind of marketing has always been: “What’s in it for me?” If your marketing and your content don’t answer this question in fifteen seconds or less, chances…
You may have been given quite a few Facebook Ad tips by well-meaning friends or forum members. I just read one tip you should definitely avoid – and that’s creating a new Facebook account under a pen name for your business.
When you first started your content marketing business, chances are you had no trouble coming up with content ideas. But as you continually put out content, you’ll at some point hit a wall where you’ll start to have trouble coming up with new content ideas.
While the targeting works well for advertisers, it also speaks to Facebook’s desire to make the user experience better. It truly strives to only display ads to its users that those users are likely to enjoy seeing or learning more about.
Long before the internet was invented, the defining axiom in print was that “content is king.” Today, where online content dominates print content, many of the world’s top SEO and web marketing experts still say that “content is king.”
It’s incredibly easy to create a Facebook ad, to help promote your website. However, the approval process may prove to be something of a challenging surprise, judging by all the complaints on the net by people whose ads are not approved on the first try.
Having good content structure is crucial to writing content that people can easily consume and understand. Having a good structure also makes the writing process easier for you. Here are the main elements to well-structured content.
Drop everything you ever learned about writing long sales copy or blog headlines – Facebook ad headlines are different, yet again. For one thing, you only have a rigid 25-characters for your Facebook ad headlines (no exceptions), so they must be short, punchy and eye-catching.
Having great design on a content website will play an important part in your user’s overall experience. Good design can increase trust, while poor design can decrease trust. Better designed websites will get more opt-ins, more sales and more referrals.
Ultimately, all you need to begin seeing results with Facebook Ads is the concept for the ad you’d like to create. Facebook literally walks advertisers through a simple process for creation, budgeting, bid setting and more.
Newspapers and magazines produce some of the most unique and well-researched content in the world. As a rule of thumb, content that’s printed in a newspaper is usually more carefully checked than content found on the internet.