Tips for Marketing to Working Women

Working women’s purchasing power in the US simply cannot be ignored. According to the US Bureau of Labor statistics, women with children under the age of 18 make up 70% of the US workforce....

Marketing to Women with Children

There is no one-size-fits-all strategy for marketing to women, but they do have general things in common depending on whether or not they have children. The ages of the children will also affect their...

Internet Marketing Basics – Advertising

Most businesses have jumped on the train of internet marketing as they have discovered the value of cheap, targeted advertising compared to more traditional mediums. Not only that, but it offers many ...

The History of Live Streaming

Live streaming is touted to be one of the ‘big new deals’ when it comes to digital marketing. There has never been something quite like this and the rate at which it has grown in even the first fe...

Internet Marketing Basics – Making Money

Many people get into internet marketing thinking that there is one magical internet marketing tip that will make them a million dollars overnight. Yes, it is possible to make money on line, but it doe...

How to Use Facebook Ads to Build a Mailing List

Using Facebook Ads is a great way to sell a product and if you set this up correctly, then you can ensure that you will pay less for each click than you earn from each visitor on average. That means t...

5 Social Media Strategies that Really Work

Advancement in technology has made social media a key marketing platform especially among the youth. This has also been enhanced by affordable digital gadgets like smart phones and tablets through whi...

What You Need to Know about Mobile Banking Fraud

We are living in the information age where everything is just a few clicks of our fingertips. This is especially true about our banking. We’re always on the go and it’s so easy and convenient to d...